Pausing & skipping
In one sentence
Customers stay in control: skip a single day, pause for a holiday, or cancel altogether — mostly right from their WhatsApp reminders, no phone call needed.
Skip vs. pause vs. cancel
| Action | Scope | Example |
|---|---|---|
| Skip | One delivery | ”No milk tomorrow, I’m out.” |
| Pause | A range of dates | ”Pause for my week-long trip.” |
| Cancel | Ends the subscription | ”Stop my subscription for good.” |
Skipping a single day
From the daily reminder (or the storefront), the customer taps skip. As long as it’s before the cutoff, that day is skipped and not charged. After the cutoff, the day is locked and can’t be skipped — the reminder is deliberately sent well before the cutoff so there’s time.
This is why the timeline matters: reminder first, then a gap, then cutoff. That gap is the customer’s window to skip for free. Set it generously in settings.
Pausing for a holiday
For a stretch of days (a trip, a festival), the customer sets a pause window with a start and end date. No deliveries — and no charges — during that period, and it resumes automatically afterwards.
Cancelling
A customer can cancel any time. Future deliveries stop; their wallet balance is handled per your policy (e.g. refundable or usable until spent).
What you (the merchant) can do
From Subscriptions → Subscribers, you can view each subscription, see its status (Active / Paused / Cancelled), and its upcoming cycles and wallet. You can also step in to adjust things on a customer’s behalf when they ask.
Make skipping effortless and guilt-free — it’s what keeps subscribers subscribed. A customer who can skip a day in two taps will happily stay for years; one who has to call to skip will cancel. Friction is the enemy of recurring revenue.
How this connects
Next: the page customers use to sign up — your public storefront →.